The story begins in the offices of our parent company, Purple Line, a leading manufacturer of caravan accessories such as motor movers and levelling aids. Director Jonathan and Product Design Manager Stuart were discussing the fact that the potential audience for their wonderful designs represented less than 1% of the population.
Surely, they thought, there are plenty more people out there who love travel, and who want the freedom to just pack up and go, but just don’t want a caravan?
Let’s be honest, caravan aren’t exactly cool; they hardly fire the imagination and inspire dreams of adventure (more likely images of chintzy curtains and scary towing experiences). What’s more, they are big beasts to store all year round.
What’s needed, they thought, is a ‘canvas caravan’ – something spacious, comfortable and fully-equipped that neatly folds into a compact and easy-to-tow trailer.
This conversation soon led to sketches (and more coffee). Enthusiasm grew. Sketches became prototypes. The prototypes went into production, and the rest, as they say, is history. And not a chintzy curtain in sight.
“Perfect for those looking for more luxury but still prefer canvas to a hermetically sealed box.”
With this approach in mind, the OPUS Folding Camper went from strength to strength – we gained a loyal fanbase of owners, rolled out miles of astroturf at trade shows, and constantly updated our units with the latest tech, like the AIR BEAM system that now powers our entire range. Design Award wins, owner satisfaction trophies, recognition by the Royal Family… What a rush!
Extending our offering with the OPUS ORX was a natural expansion of the range, catering exclusively to Overlanding and Greenlaning enthusiasts – the last word in ‘Off-Grid Glamping’. Then, after countless cries from the tenting world for a suitable OPUS option, we decided to finally give the people what they want… With the OPUS Smart Tent Range! Self-inflating, just like our campers, the OPUS Smart Tent represents a quantum leap in tent-tech, yet again leveraging our industry disrupting proprietary designs and technologies to bring the great outdoors closer than ever before, with a minimum of fuss and requiring no previous experience in camping.
What’s next for OPUS, you might ask? You’ll just have to wait…